Hiker launches content strategy publication Adapt

Hiker launches content strategy publication Adapt

Adapt provides insight around brand communications for nonprofits and global brands alike.

“Our goal is to be a resource for anyone working in communications. A place where they can come to be inspired.” Gregor Clark, Principal / Founder, Hiker

Hiker, an NYC based creative agency, is launching Adapt – a new publication dedicated to inspiring communicators and creatives with ideas for a changing world.

The content featured on Adapt reaches beyond the pandemic, plumbing the depths of current culture to identify useful strategies to adapt communication during times of disruption. Featured stories range from interviews with business owners and communicators, how-to’s for new production approaches, and spotlights on happenings in sports and the arts.

“Our goal is to be a resource for anyone working in communications. A place where they can come to be inspired,” says Gregor Clark, principal and founder of Hiker.

Adapt promises to report on a wide variety of emerging adaptations and best practices – including production, social impact, education, and creativity. As brands and nonprofits respond to shifting audiences, Adapt offers a new outlet for communicators to turn to for information and inspiration.

About Hiker: Hiker is an Emmy, Telly, and Webby-award winning creative agency based in NYC. Located at the intersection of animation, interactive design, live action, and digital innovation, Hiker creates content across many disciplines to help non-profit, agency, and brand marketers stand out, deepen engagement, and unlock their potential for authentic and compelling digital storytelling. Hiker’s commitment to social justice and education has spanned a range of engagements with clients including University of Pittsburgh, UCSC’s Center for Public Philosophy, The New School, and education non-profit Aurora Institute. Most recently, Hiker helped launch brand newsrooms for clients including Under Armour and RE/MAX.

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Published at Thu, 04 Jun 2020 00:00:00 +0000